NEW YORK (AP) — Spotify has penned a new multi-year partnership deal with controversial podcast host Joe Rogan, whose enormously popular show will soon also be available on competing platforms, including YouTube and Apple Podcasts.
Spotify announced the renewed partnership in a post on the company’s corporate blog Friday. Under a prior multimillion-dollar deal, “The Joe Rogan Experience,” had been a Spotify exclusive since 2020.
The Wall Street Journal, which first reported the new deal on Friday, estimated that the new contract was worth as much as $250 million over its multiyear term. It cited unnamed people familiar with the matter. The pact involves an upfront minimum guarantee, in addition to a revenue sharing agreement based on ad sales, the newspaper reported.
In an email to The Associated Press on Saturday, Spotify declined to comment on the deal’s financial details, including the estimated value.
Over the years, Rogan has developed
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