By Simon Nare
Tourism Minister Patricia de Lille says planning for Africa Travel Indaba 2027 is already under way, with the event set for a revamp that will bring in sponsors and private partners as South Africa looks to strengthen its global tourism competitiveness.
Speaking during a stakeholder webinar ahead of Africa Travel Indaba 2026 on Wednesday, De Lille said tourism must be treated as a central pillar of the country’s economic growth strategy.
“Next year’s event will be different because we are going to bring in partnerships and sponsorships. We must have been more or less doing the same thing for 30 years; if you use the same business module over and over again but expect different results, you are not going to get it,” she said.
She called on the public and the tourism sector to share concepts and ideas on how the revamp should be done and
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