By James Pollard
A lively discussion broke out backstage during Climate Week NYC between a TikTok comedian, a buzzed-about actress, a Latin cuisine entrepreneur and a cooking content creator.
Convened by World Food Program USA to educate the panel’s audiences — over 1.8 million Instagram followers combined — about hunger, the four weighed best practices for authentically breaking down weighty topics on social media.
“I want to force myself to be more active on TikTok,” said “ Avatar: The Way of Water ” star Bailey Bass. Users “have a thought, and they are talking on their phone, and they post it. It feels very palpable.”
“But how do you know this is true?” asked Manolo Gonzalez Vergara, who co-founded the culinary brand Toma with his mother and actress Sofia Vergara. “This is just a person talking.”
“But it’s someone you can relate with, so there’s a level of trust,” added Drea Okeke, a Nigerian-American engineer
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