BY CHINEDU ASADU, CARLOS MUREITHI AND MOGOMOTSI MAGOME
ABUJA, Nigeria (AP) — From an electrifying and colorful musical performance at the FIFA World Cup to a new Grammy Awards category, African music genres and talents are reaching audiences and dance floors across the globe in a breakthrough for an industry that has long endured structural challenges.
With performances on the world’s biggest stages and record numbers on global music charts, African acts are charting a new course for music produced on the continent, taking advantage of high-profile international collaborations, a boost from the internet and streaming platforms, and new investment opportunities.
A new Grammy — best African music performance — will be awarded Sunday, highlighting regional musical traditions and recognizing “recordings that utilize unique local expressions from across the African continent.”
“For a musician, the Grammy is a worldwide nod for your accomplishment and hard work — that we hear
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